A new approach to data collection can be the key to a successful marketing strategy. The world has seen the rise of Big Data. Collectively, we are generating a tremendous amount of information; and as our most complex systems become smarter and more powerful, they depend on this vast assemblage of statistics to continue learning...

The world is increasingly becoming a digital place where Data Collection is essential for growth in different sectors. Most enterprises depend on the continuous flow of data to make informed decisions, as it drives more development and innovation. However, there exist several barriers that prevent organizations from the smooth collection of relevant data. Enterprises need...

India’s Artificial Intelligence (AI) market is expected to reach $7.8 billion by 2025. Most companies have adopted some form of automation and the number keeps growing. Artificial Intelligence technology continues to evolve and has infiltrated our lives in ways we seldom ever imagined. We are still looking for answers about its impact on our society...

The healthcare industry has seen a lot of changes in the last decade. While the growing population and technology are two things that are constantly changing, the way people interact with the industry is evolving as well. The relationship between health and medicine is changing, as well. People are looking for less invasive treatments and...

India’s life sciences and pharmaceutical sector has been a testing ground for innovation. Drug approvals have increased, and the digital avenues that companies use to market their products have changed drastically. The government has taken steps to accelerate this growth by providing federal grants to get vaccines created and distributed throughout India, particularly in rural...

Vinay K Mayer, Director-Marketing Research & Consulting, Asia Research Partners explains the current market scenario of radiology sector in India The Indian healthcare market is valued at $372 billion annually. Medical Imaging plays an essential role in the industry as it provides both diagnosis and treatment of diseases through the creation of images representing anatomy or organs...

While Industry 4.0 and the internet of things (IoT) significantly influence research, development and manufacturing in the pharmaceutical industry, quality control can play an essential role for pharma companies. Although compliance is important to the pharmaceutical industry, it’s crucial for manufacturers to differentiate themselves on a number of levels. And this is where automated monitoring...

The world of technology is constantly evolving and changing. From smartphones to smartwatches, the world as we know it today is becoming the “smart” world as envisioned by futurist Ray Kurzweil.  Watches are essential gadgets, especially for those living an active lifestyle, but what if you could make your watch do more than just tell...