Focus Group Discussions (FGDs) find out visceral and uncensored ideas and reactions from people. Asia Research Partners conducts focus groups to obtain information and qualitative data that typically cannot be obtained through quantitative research.
Our moderators have extensive experience conducting focus group discussions with consumers, Business to Business, and Government stakeholders across India. Our focus group moderators have extensive sector-specific knowledge and moderating skills that combine direct and projective techniques. Our moderators can provide you with valuable insights and advice on the responses from the focus group participants