Online Focus Groups are the company’s money and time-saving choice. A text-based, real-time, focus group is the best choice for quick results. A fast, fun, lively way to get feedback; online focus groups are quickly being accepted by market researchers as a complement to other research tools.
Asia Research Partners offers an easy-to-use online focus group self-service. Respondents just need to log in using a web browser.
Our live (real-time) online focus groups are divided into two categories:
Common chat-based online focus groups and visual webcam & audio online focus groups.
Chat-based online focus groups provide a degree of participant anonymity and transcripts are available of the session.
Webcam & audio-based online focus groups are more popular in areas where reliable broadband access is available. The video and audio sessions can be recorded and played back immediately.