Information Technology

Asia Research Partners specializes in IT research and global data collection. We conduct IT brand trackers, F2F studies, online focus groups and large online studies with BDMs, IT Directors, Managers, and Purchasing Heads. Global consumers are surveyed through CATI, Face to Face, Group Discussions, and Online Study Methods. Our team collect the necessary information and develop relevant consumer insights regarding a company’s potential or current target audiences.

Information Technology refers to the process of designing, developing, implementing, maintaining and securing computer-based systems, especially software applications and hardware.

Globally, the Information Technology (IT) industry was expected to be worth 5 trillion U.S. dollars in 2021, with over a third of its market share coming from North America. The worldwide information technology industry will also gain a lot of influence from Asia, with 32% of the market share.

The global digital disruption is driven by a combination of social, mobility, analytics, and cloud computing. The increased connectivity of the world will undoubtedly have a profound effect on how we operate as individuals and as businesses in the near future.